CHARLOTTE, NC.  We’ve received some great feedback from our READERS, and much of it will be making it’s way into our 2nd Edition.  Thanks for all the interest, the feedback is outstanding.

The following READERS GUIDE, included in the book, page 11, may provide value in navigating the book’s content:


NEW INPUTS / FUTURE CITATIONS.  Note that readers who provide usable sources will be featured in our next edition Acknowledgements.

  • Mike Baldwin (June’13) – shared a tweet from Natalie Lafferty in our #CDNA stream about The Medici Effect, an excellent book by Frans Johansson (2004), which describes the importance of cross-over collaborators in driving innovation. Excellent call out Mike and Natalie, thanks. This will be cited in our 2nd edition in Ch.1 Introduction re: domain crossover.
  • Alice Mac Gillivray (1Q 2013) – shared her doctoral thesis with us, after some online discussion at #CDNA; her research is chock full of evidence that supports our thinking on organization behavior. Stay tuned for multiple citations, Alice, your paper is a gold mine .. more soon on specifics.
  • Jay Levin (June’12) – shared a great piece on f-MRI research  in the New Yorker by Jonah Lehrer (2012) which explains how the brain suppresses instinctive reactions; Lehrer introduces the “DLPFC,” the part of the brain that plays this role.  I discuss fMRI research and the key role instincts play in our thinking in Ch.9 Heuristics; will add this as a reference next edition.
  • Jamie Billingham (June’12) – provided insight on Richard Barrett who provides extension of Maslow’s motivational framework (PDF). Applies in Ch.4 Intention and elsewhere. Seems Maslow’s basic survival motivation model remains intact, but there’s much new thinking at/above the old “actualization peak” .. stay tuned for more on this.
  • Nancy Dixon (June’12) excellent post full of examples on the use of space as opportunity, plus benefits of small team size and cognitive diversity; illustrates key CDNA concepts in practice; see Ch.13 Space and Ch.15 Team Dynamics.

The OrgDNA community (hashtag #orgdna) has provided a significant foundation of additional insights via Twitter from 2012-2019; I have begun to review the Twitter archives from these chats to surface further inputs to our 2nd edition. Please help me identify these.

As always, additional input and insight – and new sources !! – are welcome.

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